Resources for making the most of your message
The resources on this page are designed to equip visitors with basic principles for achieving public relations success. Just as important, these resources can help you avoid some of the most common pitfalls as well.
As always, contact us to talk about how to apply these and other strategies to successfully achieve your goals!
Three key principles of crisis communication
Every crisis is different and each requires a unique plan of action. However, these general principles can apply to most any situation involving an organization that places a high value on transparency, honesty and trustworthiness.
Eliminate “crutch” words, sounds and phrases in three steps
We are all guilty of sprinkling crutch words, sounds and phrases into our speech. So, look, it’s like, you know, ummm, right?
Need I say more?
At best, over reliance on crutch words, sounds and phrases can be downright irritating for listeners. At worst, it can negate any chance of them remembering what you said, because they’re so focused on how poorly you said it. Here are three steps to help you eliminate the crutch words, sounds and phrases that are sabotaging your speech.
Tips for better on-camera interviews
Speaking on camera is not as easy as it sometimes looks. Most people are not “naturals” at appearing “natural.”