Resources for making the most of your message
The resources on this page are designed to equip visitors with basic principles for achieving public relations success. Just as important, these resources can help you avoid some of the most common pitfalls as well.
As always, contact us to talk about how to apply these and other strategies to successfully achieve your goals!
What’s the difference between marketing and public relations?
To the uninitiated, marketing and public relations might seem to be one and the same. Yet, there are significant differences that set the two practices apart from one another. While marketing and public relations are natural partners that sometimes seep over into one another’s spaces, they do have different objectives and they often employ different strategies.